Live from Triple Play

Triple Play Realtor Convention & Trade Expo
The Triple Play Realtor Convention & Trade Expo is this week in Atlantic City.

Help-U-Sell Real Estate is in Atlantic City this week for the annual Triple Play Realtor Convention & Trade Expo. The event welcomes REALTORS from New Jersey, New York, and Pennsylvania.

Help-U-Sell Real Estate's booth at Triple Play
Help-U-Sell Real Estate's booth at the Triple Play Expo

Ron McCoy and several franchisees, including Dan Desmond of Help-U-Sell Bay Beach Realty, are on hand. Stop by booth #914 and see them today through Thursday, Dec. 12!

Share

Help-U-Sell Bay Beach Realty’s Dan Desmond Featured on Radio Show

Dan Desmond, Help-U-Sell Bay Beach Realty
Dan Desmond of Help-U-Sell Bay Beach Realty recently participated in an interview with Bob Snyder of The Real Deal radio show.

Help-U-Sell Bay Beach Realty broker/owner Dan Desmond recently participated in an interview for The Real Deal, a radio show hosted by Bob Snyder.

During the 30-minute interview, Desmond and Snyder discussed the recovery of the Jersey Shore (Desmond’s office is located in Forked River, New Jersey) and Desmond’s favorite food (veal parmesan), as well as Help-U-Sell’s flat-fee business model, the importance of communication, and how imperative inspections and appraisals are in the home-buying process.

You can listen to the entire interview online.

Share

Flat-fee Versus Commission-based Real Estate Business Models

On April 25, 2013, Help-U-Sell Bay Beach Realty broker/owner Dan Desmond and Scott Einbinder, a veteran real estate salesperson and consultant, in Toms River, N.J., will debate which real estate business model is superior: flat-fee or commission-based. Proceeds from the highly anticipated event will benefit the local Habitat for Humanity chapter.

Dan Desmond, Help-U-Sell Bay Beach Realty
Dan Desmond of Help-U-Sell Bay Beach Realty will debate the merits of the flat-fee business model on April 25, 2013.

While Desmond will be speaking on his own behalf and not as a representative of Help-U-Sell Real Estate’s corporate office, we are looking forward to cheering him on in about two weeks’ time.

Since we began operating in 1976, Help-U-Sell Real Estate has practiced the flat-fee (or set-fee) business model. Our founder, Don Taylor, thought the idea that consumers paid high commissions, based on the sale price of a home and not on the actual cost of marketing the home, could be improved upon.

Our brokers, all members of the National Association of REALTORS, offer the same full service as commission-based brokers, but charge a flat fee instead of a variable percentage. The flat fee is always at a savings for our sellers. However, we are not discount brokers. Our brokers determine their flat fee based on solid business practices (the market conditions, their profit margin and the cost to perform services) and not based on what the broker next door is charging.

Last year, our offices saved sellers $12.5 million in commission fees, when compared to a 6% commission. To us, a flat fee just makes sense for everyone: our sellers, our brokers and our brokers’ agents.

If you would like more information about how Help-U-Sell Real Estate’s set-fee business model works, visit our Franchise Opportunity Center website or contact us.

Share

Help-U-Sell Real Estate Franchise News

We are thrilled to announce that former franchisee Greg McPherson has returned to the Help-U-Sell Real Estate family! A franchisee from 2003 to 2008, McPherson has been running an independent brokerage in San Ramon, Calif. since then. His new Help-U-Sell office, Help-U-Sell East Bay, will open this Friday, Feb. 1.

“Help-U-Sell is who I am,” he says. “It’s something I strongly believe in, and it sells itself.”

Having grown up in the local area, McPherson says, “giving back to the community is important to me. Help-U-Sell allows me to do so in a happy way. Helping people financially is a good feeling all around for us.”

His office will serve clients as far north as Walnut Creek and south to Pleasanton.

Please join us in welcoming him back.

**********************************

Alba Pytell, Help-U-Sell Bay Beach Realty
Alba Pytell, affiliated with Help-U-Sell Bay Beach Realty, serves North Central New Jersey.

On the East Coast, veteran Help-U-Sell broker/owner Dan Desmond has expanded his Bay Beach Realty office’s reach to North Central New Jersey with the addition of agent Alba Pytell. A long-time area resident, Pytell has been practicing real estate for four years. She joined forces with Bay Beach Realty because she has always wanted to be with a flat-fee realty. “I feel like everybody wins with Help-U-Sell,” she says.

Pytell has her own website for her territory, which encompasses Morris, Somerset and Union counties.

Please welcome Pytell to the Help-U-Sell family.

Share