New Website Widgets

Based on franchisees’ requests, we have created two new widgets that can be placed on any webpage, either on the Help-U-Sell Real Estate broker website or on a third-party site.

Help-U-Sell Real Estate Testimonials Widget
We've created two new widgets, including a testimonials widget, that can be placed on any webpage.

The testimonials widget displays the reviews that have been entered in the Office Management System. The widget can be vertical or horizontal, and its size can be adjusted as needed. Brokers can enter text or video testimonials into OMS.

The seller savings calculator widget enables a homeowner to enter his house’s value and find out approximately how much he could save by listing with the broker’s office in comparison to a traditional, percentage-based brokerage.

Both widgets would work well on landing pages that have contact forms, enabling brokers to generate leads.

The widgets will be ready to use next week. If you are a Help-U-Sell Real Estate broker and want help creating a widget or a landing page with one of these widgets, contact us at support.

Video: Why Percentage-Based Commissions Don’t Make Sense

At Help-U-Sell Real Estate, we believe there’s a more fair way to charge our clients when we sell their homes than the traditional percentage-based commission. To explain our system and the way many traditional brokerages work when it comes to commission structure, we’ve created an informative video.

Watch this video:

    * if you want to know how your commission gets distributed when you sell your house.
    * if you want to learn about a real estate business model that’s still full-service but can save you thousands of dollars.
    * if you’re a broker or an agent in search of a better way to work with clients and differentiate yourself.
Why Percentage Commissions Don't Make Sense
Help-U-Sell Real Estate's video explains why percentage commissions don't make sense for sellers or for real estate professionals.

See how much our franchise offices have saved sellers and how our system works on our website.

Flat-fee Versus Commission-based Real Estate Business Models

On April 25, 2013, Help-U-Sell Bay Beach Realty broker/owner Dan Desmond and Scott Einbinder, a veteran real estate salesperson and consultant, in Toms River, N.J., will debate which real estate business model is superior: flat-fee or commission-based. Proceeds from the highly anticipated event will benefit the local Habitat for Humanity chapter.

Dan Desmond, Help-U-Sell Bay Beach Realty
Dan Desmond of Help-U-Sell Bay Beach Realty will debate the merits of the flat-fee business model on April 25, 2013.

While Desmond will be speaking on his own behalf and not as a representative of Help-U-Sell Real Estate’s corporate office, we are looking forward to cheering him on in about two weeks’ time.

Since we began operating in 1976, Help-U-Sell Real Estate has practiced the flat-fee (or set-fee) business model. Our founder, Don Taylor, thought the idea that consumers paid high commissions, based on the sale price of a home and not on the actual cost of marketing the home, could be improved upon.

Our brokers, all members of the National Association of REALTORS, offer the same full service as commission-based brokers, but charge a flat fee instead of a variable percentage. The flat fee is always at a savings for our sellers. However, we are not discount brokers. Our brokers determine their flat fee based on solid business practices (the market conditions, their profit margin and the cost to perform services) and not based on what the broker next door is charging.

Last year, our offices saved sellers $12.5 million in commission fees, when compared to a 6% commission. To us, a flat fee just makes sense for everyone: our sellers, our brokers and our brokers’ agents.

If you would like more information about how Help-U-Sell Real Estate’s set-fee business model works, visit our Franchise Opportunity Center website or contact us.

Help-U-Sell® Leads Way with Set Fee Model

By TAMARA PATZER

Traditional real estate brokers are beginning to see what Help-U-Sell® brokers have known since 1976, selling consumers prefer set fee real estate services and a menu of services. Continue reading “Help-U-Sell® Leads Way with Set Fee Model”