New Broker Website Design

To coincide with and complement the new Help-U-Sell Real Estate branding, we are updating the broker websites. Here is a sneak preview of the design in progress. The area below the featured properties will contain videos and other content that you will control.

Help-U-Sell Broker Sites Design Option
The Help-U-Sell Real Estate Broker Website redesign is in development.

We want to hear your opinions on the design. Please contact us directly or comment on this post to let us know what you think.

Also, we have added new business card design options, including ones that contain photos. Visit Alexander’s Print Advantage to review the options and create and order your business cards.

What We’re Thankful For

We have a lot to be thankful for at Help-U-Sell this year. Here are just a few of our blessings.

Help-U-Sell Real Estate Booth
We are grateful for all of our brokers who spent time in our booth at NAR!
  • We just came back from a great week at the REALTORS Conference & Expo and our Success Summit.
  • We have some of the best and brightest brokers as part of the Help-U-Sell family.
  • Our technology tools keep expanding, with this year’s QR-code generator and the almost-complete mobile site/app being two of the stars.
  • A fresh new look that reflects where we’re headed.

What are you giving thanks for this Thursday?

Help-U-Sell Success Summit

Help-U-Sell Success Summit
Live at the Help-U-Sell Success Summit

We’re in the middle of our Help-U-Sell Success Summit 2011. We’ve heard from Patricia Boyd about Creative Financing and Nick Taylor of Zillow, as well as our own brokers and our home office. Right now, we’re getting great information from our ‘Good Things Happening’ Star Panel. Moderated by John Powell of Help-U-Sell Galleria Realty, it stars Tammy Whitehead of Help-U-Sell Riverside Realty, Stephen Taber of Help-U-Sell West Valley Specialists and Kimberly Zelena of Help-U-Sell Direct Savings Real Estate.

Everyone on the panel has at least 50 percent of their sales from short sales and foreclosures.

Whitehead says she’s traditional Help-U-Sell Real Estate. She rarely places homes on the MLS. She encourages sellers to show their own houses, as well. She tells them, “you’re saving $16,000 [by showing your home yourself],” says Whitehead of Help-U-Sell Riverside Realty. “Let’s try this for 30 days.”

Zelena shared some marketing tips. “You have to have a lot of patience,” says Zelena. “You have to be nice.” She also does charity work, including selling candles as a fundraiser, and turns her ETMs into JPEGs to post on Facebook.

Powell says, “Do a set fee. Give your sellers a lot of signs for their open houses.” Taber says foreclosures bring in a lot of leads. He’s a one-man show, but he’s looking to hire an agent. He wants to split his time between REOs and short sales.

“I make sure at least once a week I give an update on each REO,” Taber says. “Treat the bank like any other seller.”

New Banners for Brokers

After we showed off our new banners from last month’s California REALTOR Expo, we heard requests from our brokers for similar banners aimed toward buyers and sellers. We’ve designed the two banners, one focused on buyers and the other sellers, for you to use at trade shows, events or even in your office.

Banners for Help-U-Sell brokers
Banners for Help-U-Sell brokers

We’re also working on business cards and two letterhead options, which we’ll get your vote on at next month’s Success Summit. Have you registered to attend yet? If not, go to our Seminars page, scroll down to the registration form, fill it out and select “Help-U-Sell Broker Success Summit” from the drop-down menu. We want to see you in Anaheim!

Winter Warm-Up Contest

While other real estate agents are hibernating until spring, at Help-U-Sell we’re planning to stay warm by heating up the marketing efforts. That’s why we’ve initiated a contest to challenge our brokers and their agents to keep momentum going into 2012.

Help-U-Sell Winter Warm-Up Contest
The Help-U-Sell Winter Warm-Up Contest kicks off Nov. 1, 2011.

The Winter Warm-Up is an 18-week contest, which will start Nov. 1, 2011, and wrap up Feb. 29, 2012. Help-U-Sell offices will earn points for each new listing, each closed buyer side and each closed seller side. The top three offices at the end of the contest win prizes in the form of admin fees, Help-U-Sell shirts and, of course, bragging rights.

  • Each new listing = 5 points
  • Each closed buyer side = 3 points
  • Each closed seller side = 2 points

There will also be prizes for the top finishers in three categories: Most listings taken, most closed listing sides and most closed buyer sides. Overall winners will not be eligible for these categories, so there will be six winning offices in total.

Winners will be announced during the March 7 Roundtable call, but we will be sending email updates throughout the contest on the 15th and the last day of each month during the contest.

We encourage you to organize a sales contest among your agents and kick up your marketing efforts in clever and resourceful ways.

The fine print: Relists and renewals don’t count. Neither does your personal property. The date the listing is entered into the OMS is the date that will be counted for this contest. First place overall wins a Help-U-Sell shirt and four months of admin fees. Second place overall receives a shirt and two months of admin fees. Third place gets a shirt and one month of admin fees. Each category winner earns a shirt and one month of admin fees.

Get ready to hit the ground running next month!

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