During the 30-minute interview, Desmond and Snyder discussed the recovery of the Jersey Shore (Desmond’s office is located in Forked River, New Jersey) and Desmond’s favorite food (veal parmesan), as well as Help-U-Sell’s flat-fee business model, the importance of communication, and how imperative inspections and appraisals are in the home-buying process.
Help-U-Sell Real Estate was named as a top low-cost franchise by Franchise Business Review.
We are honored to announce that Help-U-Sell Real Estate has been named a Top Low-Cost Franchise by Franchise Business Review.
Inclusion in the report was based on the results from a survey of our franchisees back in January. You can learn more about that survey in a previous Connect blog post.
The report covers many aspects of low-cost franchises, including investment, market analysis, pros and cons, and what it takes to be a successful franchisee. Ron McCoy participated in a panel discussion about the current state of low-cost franchises and was quoted several times. Read the entire Top Low-Cost Franchises report online.
The month of May brought plenty of flowers to our top producers, so much so that we have expanded the list to consist of the top five finishers. Karen Detwiler, broker/owner of Help-U-Sell Detwiler Realty
1) Help-U-Sell Detwiler Realty in Carlisle, Penn., closed 17 sides, made up of seven buyer sides, eight seller sides and one dual-sided transaction.
2) North Carolina’s Help-U-Sell Greensboro completed May with 15 closed sides: nine buyer and six seller.
3) Help-U-Sell Federal City Realty had 13 closed sides. The Washington, D.C., office helped seven buyers and six sellers purchase properties last month.
4) Help-U-Sell Direct Savings Real Estate, based in Waynesboro, Va., took fourth place with 12 closed sides. Two were buyer sides, eight were seller sides and one was a dual-sided transaction.
5) Help-U-Sell Hometown Realty, out of York, Penn., rounds out the expanded top producers list with 10 closed sides: two buyer sides, seven seller sides and one dual-sided transaction.
5) Help-U-Sell Select Real Estate, located in Eugene, Ore., had two buyer sides, four seller sides and two dual-sided transactions.
5) Last but not least, Help-U-Sell Triad Realty assisted four buyers and six sellers complete their real estate transactions in the Greensboro, N.C., market.
We are wrapping up production of the video lessons for ProCoach University, our new online training tool for new and seasoned franchisees. One of the lessons covers lead management and how to effectively convert leads into clients. With the tight inventory situations many markets are facing, it’s more important than ever to cultivate and convert leads, especially seller leads.
The video begins by posing two questions you should know how to answer before starting any marketing campaign:
* What are you trying to accomplish?
* How will you measure results?
Help-U-Sell Real Estate's ProCoach University video on lead management teaches brokers to start out with clear goals.
Packed into fewer than eight minutes are a list of five things you should know prior to any campaign’s kickoff (current status, where your advertising will appear and why, what it’s costing, what specific results you hope to achieve, what success will look like) and the six moments of truth in the lead management cycle. What are those half dozen revealing junctures? They’re the different phases on your way to converting an inquiry to a closing, and you need to examine each one to uncover any areas where there could be improvement.
The final segment of the video lesson looks at lead management step by step, including documenting your inquiries and keeping your lead records up to date.
Measuring against benchmarks and goals every step of the way from generation to conversion will help you to refine your generation and management system, making it more cost-effective so that you can save clients even more money.
Help-U-Sell brokers, if you would like to have access to ProCoach University, contact us so that we can set up your account. If you’re not a franchisee yet, you can join the Help-U-Sell family for as little as $2,500 in up-front fees and gain access to our online and one-on-one coaching training. Learn more at our Franchise Opportunity Center.
We’ve improved the office contacts module to make it easier for you to manage your buyers, sellers and other people, such as vendors, whom you communicate with regularly.
The redesigned module allows you to sort by first name, last name, contact type, and email address. This way, you can quickly locate a contact’s information or just see all of your sellers listed together.
The updated Office Contacts module allows you to sort your contacts and to see what they're subscribed to at a glance. With the addition of the acronym icons, it is easy to tell at a glance who is subscribed to what services you offer. FTK stands for First to Know, the email alerts buyers receive when new properties that fit the buyers’ criteria come on the market. DEC means Drip Email Campaign. S.LGN is the Sellers’ Login that enables sellers to view some back-end information about their listings and to share documents with you.
By clicking the View button to the right of the icons, you can look at the contact’s more detailed information, including phone number, birthday, listing address (if the contact is a seller), search criteria (if a buyer is signed up for FTK), and drip email campaigns. You are also able to edit or add to contact information from this screen.
Have you tried it out yet? Let us know how you like it and if you have any requests or suggestions for further enhancements.
