Spring Training for Real Estate

It’s that time of year when Major League Baseball comes out of hibernation and spring training begins. You don’t have to have a multimillion dollar contract to take part in your own version of spring training. Invaluable educational opportunities can be had for free or little cost.

Help-U-Sell Real Estate's weekly sales and marketing training
Help-U-Sell Real Estate offers its franchisees a weekly sales and marketing webinar.

Here are a few opportunities to improve your pitch, practice your swing and better your chances for a home run:

* Participate in the weekly Help-U-Sell meetings: Tech Time Tuesday and Wednesday’s Power Hour. Both are from noon to 1 p.m. ET. Help-U-Sell brokers and agents, email us to register for these free online training sessions.

* Attend one of Inman News’ Agent Reboot events. These one-day sessions are fast-paced, fact-packed and feature top real estate marketing and technology experts. The cost is just $49. Remaining locations for 2013 include Orange County (Calif.), Boston, Dallas, and Fort Lauderdale.

* Register for Zillow Academy webinars. The academy offers at least one webinar every weekday on topics ranging from Zillow-specific tutorials to blogging techniques and time-management tips.

* Take advantage of National Association of REALTORS free or low-cost educational opportunities.

You can also find free webinars through Inman News and other online entities. If you have any courses to recommend, please tell us about them in the comments.

Help-U-Sell University Gears Up for Students

It’s back-to-school time for the kids, and Help-U-Sell University is almost ready for its students to start classes, too. We’ll officially launch it at the Success Summit, but here’s a little pre-orientation peek.

The online program consists of seven modules containing up to nine lessons each, all delivered in video form, with some audio components also. The lessons are accompanied by a print workbook and quizzes. An updated Help-U-Sell Operations Manual will be included, too. A coach will lead new franchisees through the lessons and help incorporate the information into the franchisees’ operations. Existing franchisees can learn at their own pace.

Help-U-Sell University
Help-U-Sell University is an online real estate training program for brokers and agents.

The lesson topics progress from an introduction to the Help-U-Sell Real Estate system and how to select an office location to how to court expired listings and tips on hiring buyers’ agents. Watch the lesson on creating your elevator speech on YouTube.

Help-U-Sell University is geared toward broker/owners but agents are welcome to participate.

Attendees of this November’s Success Summit will see a preview and receive the web link and a username and password to start learning immediately. We hope you can join us in Orlando. If won’t be able to attend, everyone will have access to Help-U-Sell University after the Summit.

Help-U-Sell Success Summit

Help-U-Sell Success Summit
Live at the Help-U-Sell Success Summit

We’re in the middle of our Help-U-Sell Success Summit 2011. We’ve heard from Patricia Boyd about Creative Financing and Nick Taylor of Zillow, as well as our own brokers and our home office. Right now, we’re getting great information from our ‘Good Things Happening’ Star Panel. Moderated by John Powell of Help-U-Sell Galleria Realty, it stars Tammy Whitehead of Help-U-Sell Riverside Realty, Stephen Taber of Help-U-Sell West Valley Specialists and Kimberly Zelena of Help-U-Sell Direct Savings Real Estate.

Everyone on the panel has at least 50 percent of their sales from short sales and foreclosures.

Whitehead says she’s traditional Help-U-Sell Real Estate. She rarely places homes on the MLS. She encourages sellers to show their own houses, as well. She tells them, “you’re saving $16,000 [by showing your home yourself],” says Whitehead of Help-U-Sell Riverside Realty. “Let’s try this for 30 days.”

Zelena shared some marketing tips. “You have to have a lot of patience,” says Zelena. “You have to be nice.” She also does charity work, including selling candles as a fundraiser, and turns her ETMs into JPEGs to post on Facebook.

Powell says, “Do a set fee. Give your sellers a lot of signs for their open houses.” Taber says foreclosures bring in a lot of leads. He’s a one-man show, but he’s looking to hire an agent. He wants to split his time between REOs and short sales.

“I make sure at least once a week I give an update on each REO,” Taber says. “Treat the bank like any other seller.”

Help-U-Sell Real Estate Debuts First ProCoach-U Video

Help-U-Sell Real Estate’s online university, ProCoach-U, debuts early next year, but we’ve begun filming the lessons and we’re excited to share the first one with you. “The Elevator Speech” gives tips on how to differentiate yourself from your competitors and keep potential clients hungry for more information. Watch the video by clicking the image below.

Help-U-Sell Real Estate Elevator Speech
Help-U-Sell Real Estate's ProCoach-U online university video preview is called The Elevator Speech.

The complete ProCoach-U program will contain integrated training videos covering nearly all aspects of the real estate industry in an accessible, modular-driven format. The program is free for any franchisee. Look for more videos coming soon.

Training Available at Your Fingertips! OMS Download Library

Are you busy with your business? Just don’t have time to attend the live training webinars? Don’t fret! Help-U-Sell has just upload many of the training webinars in the OMS training library.

Just log in, go to the Marketing Tab and Click on Download Library and browse the content. Some new uploads include:

Inside the Technology folder

Adding news to your website (webinar)

How to write press releases (PowerPoint)

Back to Basic series

Facebook folder

How to use Facebook (PowerPoint)

Social Networking (PowerPoint)

Social Networking (webinar)



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