Everyone on the panel has at least 50 percent of their sales from short sales and foreclosures.
Whitehead says she’s traditional Help-U-Sell Real Estate. She rarely places homes on the MLS. She encourages sellers to show their own houses, as well. She tells them, “you’re saving $16,000 [by showing your home yourself],” says Whitehead of Help-U-Sell Riverside Realty. “Let’s try this for 30 days.”
Zelena shared some marketing tips. “You have to have a lot of patience,” says Zelena. “You have to be nice.” She also does charity work, including selling candles as a fundraiser, and turns her ETMs into JPEGs to post on Facebook.
Powell says, “Do a set fee. Give your sellers a lot of signs for their open houses.” Taber says foreclosures bring in a lot of leads. He’s a one-man show, but he’s looking to hire an agent. He wants to split his time between REOs and short sales.
“I make sure at least once a week I give an update on each REO,” Taber says. “Treat the bank like any other seller.”