Visit Help-U-Sell Real Estate at Triple Play. Our booth is #201.
We’ll be exhibiting at the annual Triple Play REALTOR Convention & Trade Expo in Atlantic City, NJ, again this year. The expo, scheduled for Dec. 9 and 10, attracts attendees from New Jersey, New York, and Pennsylvania.
Stop by to see us at booth #201. Ron McCoy, our vice president of business development, will be on hand to answer your questions about Help-U-Sell Real Estate’s franchise opportunity. We are growing and are looking to expand our presence in New Jersey, New York, and Pennsylvania. You can register for Triple Play online. We also would love to see our area franchisees!
Help-U-Sell Hometown Realty broker-owner Tiffany Bullaj and staff closed 11 transaction sides in October.
Congratulations to our top offices for October! They closed a total of 49 transaction sides in what is typically a slow month.
1) We announced Help-U-Sell Honolulu Properties as our top-producing office at last month’s Success Summit, so it is no surprise to see the office at the top of the leader board again. Richard Cricchio and crew closed 17 sides: one buyer, 12 seller, and two dual-sided transactions.
2) Second place saw a two-way tie with 11 closed sides each. Help-U-Sell Edmond/OKC closed two buyer sides, five seller sides, and two dual-sided transactions.
2) Help-U-Sell Hometown Realty, based out of York, Penn., finished the month with three buyer sides and eight seller sides.
3) Help-U-Sell Greensboro, our top office for the year in buyer-side transactions, completed three buyer sides and seven seller sides in October to take third place.
Help-U-Sell Real Estate's marketing program for luxury homes has been revamped.
At Help-U-Sell Real Estate, we can save sellers the most money when they’re selling $1 million (and up) homes. Several of our offices regularly handle these high-end transactions, helping clients keep tens of thousands of dollars they would have paid an agent who charges a standard commission. But some of these more upscale sellers would prefer to display signage that has a more elegant look and feel than the Help-U-Sell Real Estate red and black.
Our revamped marketing program, Platinum Edge Properties, fulfills these sellers’ wishes, but almost everything else is the same as the Help-U-Sell business model. Most importantly, sellers still receive full service from licensed real estate professionals and save money.
Platinum Edge Properties marketing materials include yard signage (pictured above), business cards, an informational brochure, a property flyer, and an advertisement.
Help-U-Sell Real Estate offices have begun to use the new signage already. Signs can be ordered through both of our preferred sign vendors, Oakley Signs & Graphics and Realty Sign Xpress. Business cards are available from Alexander’s Print Advantage, and brochures will be up in the next few weeks. Design files can be accessed using the Download Library in the Office Management System if brokers would prefer to print materials using local vendors.
More details about the program, such as the criteria a property must meet to use the Platinum Edge Properties program, will be revealed soon.
The eight postcards in Help-U-Sell Real Estate's new program include testimonials.
At last week’s annual Success Summit, we unveiled a new automated postcard program to help our brokers stay in touch with their centers of influence (CIs). The broad definition of a CI is anyone who can put your name with your face. Did you know it costs five times more to generate a new lead than to tap into people they already know? That is why we created this new program.
The program has eight postcards that will go out during the year to the broker’s selected contacts in our proprietary Office Management System.
Excel Printing & Mailing has worked with us to make the set-up process as simple as possible. A broker simply logs into the Office Management System, selects the contacts, uploads a personal photo, enters a client testimonial, and chooses from a set of real Sold and Saved images. Then the program will be set for the entire year. Brokers can make changes and add contacts throughout the year.
The front side of the postcards will contain information that cannot be edited. This is for cost-efficiency purposes. The reverse side of the cards will have the broker’s photo and contact information and either an office testimonial or a Sold and Saved image of the broker’s choosing.
The messaging of the postcards is a balance of general, timely information, such as a spring-cleaning tip, and Help-U-Sell Real Estate content, including the Easy Way chart.
The postcards will cost approximately 45 cents each, postage included.
Keep an eye out for more details and registration information for a webinar that will walk you through setting up the program.
We’re in the middle of the fourth annual Help-U-Sell Success Summit in Las Vegas.
So far, we’ve learned about public relations, time management, Google AdWords, effective use of videos in real estate marketing, social media, and our proprietary technology tools.
Robbie Stevens informs us about video marketing during the annual Success Summit.
We’ve also had some fun mingling with each other and sharing knowledge and tips during roundtable discussions and at our opening reception.
Lona Murphy, Tiffany Guerin and Debbie Desmond at the opening reception
There’s still more to come, including unveilings of a new partnership and new marketing programs and technology tools. We’ll also hear from some of our top offices during a panel discussion.
If you’re on Twitter, use the hashtag #HUSSummit14 to tweet from the Summit and to follow the action!
Our Help-U-Sell brokers and agents who could not attend will be able to download the presentations from our Office Management System next week.
