We have an exciting and busy October planned! We look forward to seeing you at one or both of our big events.
* The California Realtor Expo will be held October 8-10 in Long Beach. We will be exhibiting, and our booth number is 217. Please stop by if you will be there. CAR members can attend some sessions and the expo for free. Just register online to get access.
* Our annual Success Summit will be better and bigger than ever this October 22-24 in Las Vegas. With a theme of Making Connections, the event will have four general sessions and four blocks of breakout sessions that are separated into Coaching/Training, Marketing, and Technology tracks. Attendees can choose to concentrate on one track or mix and match. Many of the breakout sessions will have hands-on portions so that everyone can leave the Summit having accomplished tasks such as setting up a drip email campaign and creating a marketing plan for next year.
In addition to staff, John Powell and Jack Bailey will be presenting, and there will be a panel discussion along with opportunities to network with fellow franchisees. Our representative from Excel Printing & Mailing will present new marketing materials and hear the results of our brainstorming session we’ll have during the Summit. We have a few surprises up our sleeves, too!
Almost 60 Help-U-Sell family members are already planning to attend. If you are a franchisee or an agent in a Help-U-Sell office and want to join us in Las Vegas, please register today and make your hotel and transportation arrangements.
Use the hashtag #SuccessSummit13 on Twitter to follow and get involved in the Summit, even if you’re not with us.
Real estate is ultimately a people business and a local business. So getting involved in your community makes a lot of sense from a marketing standpoint, and, of course, it can be emotionally rewarding and fun, too.
This past spring, Bob and Brenda Fischer of Help-U-Sell Options Unlimited sponsored the Terre Haute South Little League team, knowing the area was impoverished and, therefore, not attractive to other marketers. The Fischers attended games so regularly, Brenda was recognized by a team parent as a Help-U-Sell broker while she was at the supermarket. Sponsorship achieved brand recognition, but more importantly helped kids in the community get to play a game they love. Options Unlimited is sponsoring a team this fall, too.
Options Unlimited’s support from the community showed earlier this month at the Terre Haute Labor Day Parade. The biggest Labor Day parade in Indiana, it was televised throughout the state. The Fischers mustered up 25 walkers. Besides family, agents and friends, the “Army of Red” contained previous clients who were “more than willing to participate,” says Bob. The Army passed out candy and promotional cards along the parade route.
Options Unlimited has closed 23 sides so far this year in a metropolitan area of only 170,000.
How are you involved in your community? What are your plans to get more involved?