Help-U-Sell Real Estate Hires Veteran Franchisee as Chief Development Officer

John Powell joins Help-U-Sell Real Estate
John Powell has joined Help-U-Sell Real Estate’s corporate staff as its Chief Development Officer.

We want to officially announce that John Powell has joined the Help-U-Sell Real Estate corporate staff! As many of you know, John is a veteran franchisee. He has also presented at our Success Summits and coaches other franchisees. He served as a regional director, as well, so he is very familiar with our system from all aspects.

Now, he is our Chief Development Officer.

While he spread the company’s message in the Tucson area as broker-owner of Help-U-Sell Galleria, his new position affords him the chance to do this on a larger scale.

“I joined the corporate team to help as many brokers as possible enjoy the success that I have experienced with Help-U-Sell Real Estate,” John says.

“My role has two primary objectives: one is coaching existing offices to increase their production and profitability by focusing on marketing, adding good people to their staff, training those people, and setting up systems to make the office run smoothly and efficiently,” he says. “The second role is to help build franchise sales to bring more brokers in to the Help-U-Sell Real Estate family and grow the franchise.”

The corporate staff is excited to have John officially on board.

“John brings decades of real estate and regional development experience, on top of being a Help-U-Sell Real Estate family member for nearly 30 years,” says Robert Stevens, our Chief Operations Officer. “He will be driving network growth and development to help us reach our goals for 2016-17 and beyond.”

If you are a current broker who is interested in joining a coaching group, please get in touch. If you are not yet one of our franchisees but would like to learn about becoming one, please visit helpusellfranchise.com.

Looking Back: Buyer Consultant Training

As Help-U-Sell Real Estate approaches 40 years in existence, we are having fun looking back on how far we’ve come, yet how much has remained the same (in a good way!).

The only thing that has changed in the decade since franchisees Jack Bailey (Help-U-Sell Greensboro) and John Powell (Help-U-Sell Galleria Realty) recorded a demonstration of Jack’s buyer consultation is their hair! The advice and Jack’s expertise when it comes to working with buyers have not only stood the test of time, but have improved.

Take a look at this retro video that demonstrates how Help-U-Sell Real Estate agents consult rather than sell to their buyer clients.

This spring, Jack will start his first 10-week buyer consultant training series for Help-U-Sell Real Estate brokers and agents. More information on this long-anticipated program will be revealed soon.

Help-U-Sell in October

Help-U-Sell Real Estate Success Summit 2013
The theme for this year's Success Summit is Making Connections.

We have an exciting and busy October planned! We look forward to seeing you at one or both of our big events.

* The California Realtor Expo will be held October 8-10 in Long Beach. We will be exhibiting, and our booth number is 217. Please stop by if you will be there. CAR members can attend some sessions and the expo for free. Just register online to get access.

* Our annual Success Summit will be better and bigger than ever this October 22-24 in Las Vegas. With a theme of Making Connections, the event will have four general sessions and four blocks of breakout sessions that are separated into Coaching/Training, Marketing, and Technology tracks. Attendees can choose to concentrate on one track or mix and match. Many of the breakout sessions will have hands-on portions so that everyone can leave the Summit having accomplished tasks such as setting up a drip email campaign and creating a marketing plan for next year.

In addition to staff, John Powell and Jack Bailey will be presenting, and there will be a panel discussion along with opportunities to network with fellow franchisees. Our representative from Excel Printing & Mailing will present new marketing materials and hear the results of our brainstorming session we’ll have during the Summit. We have a few surprises up our sleeves, too!

Almost 60 Help-U-Sell family members are already planning to attend. If you are a franchisee or an agent in a Help-U-Sell office and want to join us in Las Vegas, please register today and make your hotel and transportation arrangements.

Use the hashtag #SuccessSummit13 on Twitter to follow and get involved in the Summit, even if you’re not with us.

Help-U-Sell Real Estate Featured in Investing Publication

Investing in Real Estate publication
John Powell of Help-U-Sell Galleria Realty was interviewed for the Investing in Real Estate publication.

Help-U-Sell Real Estate is featured in a new publication called “Investing in Real Estate.” Produced as an independent supplement to USA Today, it was distributed in select markets, including Phoenix, the Carolinas, Los Angeles and DC/Baltimore.

Help-U-Sell Galleria Realty‘s John Powell offered advice for investors who are looking for a representative in the article titled “Game of Homes: Finding Your Agent.” One of Powell’s pieces of wisdom: “Remember that your Realtor’s market knowledge affects whether or not you make a good investment.”

We also have an advertisement in the publication that promotes Market Sketch, our new real-time, local data tool.

Help-U-Sell Real Estate's ad in Investing publication

Regardless of your location, you can view and download the entire publication online. Feel free to share it on your social media accounts and with your clients.

New Help-U-Mail Program from Excel Printing & Mailing

Starting Jan. 31, our friends at Excel Printing & Mailing will officially launch a new program just for us. Called Help-U-Mail, it is more cost-effective than door hangers, and the bulk of the work is done for you.

Excel will work with you to customize your 8.5” x 11” mailer and place their bulk rate postage permit on each one. You pay for the printing up-front and pay for the postage only when you mail out the flyers. You will be required to mail to at least one full carrier route each time you send the flyers, but you can choose to order as many flyers as you like ahead of time and mail them out in batches. After you take them to the post office, the flyers should be in mailboxes within two business days.

If you order 10,000, the cost will be $0.11 each for printing. If you order fewer, the cost per piece will increase. The postage per piece will be $0.142. However, Mike Paholke of Excel told us today to expect an “aggressive offer” on the launch date, so look for even lower pricing then.

John Powell of Help-U-Sell Galleria Realty and Craig Flint of Help-U-Sell Flint Realty have tested the program already. Powell is planning not to mail out half of his 10,000 order but to insert them into a local newspaper instead. You can see Flint’s flyer below. He has mailed out 9,000 so far and garnered several calls and a few likely listings.

Help-U-Sell Flint Realty mailer, side 1
One side of Help-U-Sell Flint Realty's new mailer
Help-U-Sell Flint Realty Mailer, side 2
The other side of Help-U-Sell Flint Realty's new mailer

To get started on Jan. 31, go to www.husmailnow.com.

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