Top Producers for November 2014

Help-U-Sell Distinctive Homes
Help-U-Sell Distinctive Homes broker/owner Marty Castro donates $100 from each transaction to a local charity. His office closed 12 sides in November.

As the year winds down, our franchise offices show no signs of slowing production! They continue to help their client buy and sell homes and save money in the process. Here are our top producers for November 2014.

1) Sitting at the #1 spot again, Help-U-Sell Honolulu Properties closed a lucky 13 sides, two buyer sides and 11 seller sides.

2) Close behind with a dozen sides, Help-U-Sell Distinctive Homes in San Diego kept things symmetrical with three buyer sides, three seller sides, and three dual-sided transactions. Broker/owner Marty Castro donates $100 from every closing to his local Big Brothers Big Sisters chapter, so he also made a $1,200 contribution last month. Way to go, Marty!

2) Tied for second place, Chino Hills’ Help-U-Sell Prestige Properties finished the month with two buyer sides, six seller sides, and two dual-sided transactions.

3)Help-U-Sell Detwiler Realty, in Carlisle, Penn., closed 10 sides: one buyer, five seller, and two dual-sided transactions.

3) Completing our list for November, Detroit-area Help-U-Sell Metropolitan had six buyer sides, two seller sides, and one dual-sided transaction.

We also want to give an honorable mention to our offices that helped clients sell properties for more than $1 million, saving the sellers thousands in commission. Great work, Help-U-Sell Action Properties, Help-U-Sell Prestige Properties and Help-U-Sell Westside Realty.

[Figures as of Dec. 9, 2014.]

Top Producers for October 2014

Help-U-Sell Hometown Realty in York, Penn.
Help-U-Sell Hometown Realty broker-owner Tiffany Bullaj and staff closed 11 transaction sides in October.

Congratulations to our top offices for October! They closed a total of 49 transaction sides in what is typically a slow month.

1) We announced Help-U-Sell Honolulu Properties as our top-producing office at last month’s Success Summit, so it is no surprise to see the office at the top of the leader board again. Richard Cricchio and crew closed 17 sides: one buyer, 12 seller, and two dual-sided transactions.

2) Second place saw a two-way tie with 11 closed sides each. Help-U-Sell Edmond/OKC closed two buyer sides, five seller sides, and two dual-sided transactions.

2) Help-U-Sell Hometown Realty, based out of York, Penn., finished the month with three buyer sides and eight seller sides.

3) Help-U-Sell Greensboro, our top office for the year in buyer-side transactions, completed three buyer sides and seven seller sides in October to take third place.

We also want to recognize our offices that helped their clients sell homes for $1 million or more. Congratulations to Help-U-Sell Honolulu Properties, Help-U-Sell Tri-Valley Homes, Help-U-Sell Westside Realty, and Help-U-Sell Wright Realtors (who sold a home just $500 shy of $1 million).

[Figures as of Nov. 11, 2014.]

Top Producers for December 2013

Jeanne Salter, broker/owner of Town & Coastal Properties in Grover Beach, Calif.
Jeanne Salter's office, Town & Coastal Properties in Grover Beach, Calif., closed 11 sides in December.

Help-U-Sell Real Estate offices wrapped up 2013 with a big bow…and an average of 11 closed sides each.

1) Help-U-Sell Honolulu Properties finished the year with 15 closed sides, four of them buyer sides, nine seller sides, and one dual-sided transaction.

2) Chino Hills’ Help-U-Sell Prestige Properties placed second for the last month of the year. Its 13 closed sides consisted of one buyer, eight seller, and two dual-sided transactions.

3) Help-U-Sell Town & Coastal Properties took third place with eleven closed sides. In addition to a stellar three dual-sided transactions, the office closed one buyer side and four seller sides.

4) Help-U-Sell Heritage Real Estate, out of Owatonna, Minn., had 10 closed sides. Like Town & Coastal Properties, Heritage had three dual-sided transactions. The office’s other sides consisted of one buyer and three sellers.

5) Virginia’s Help-U-Sell Direct Savings Real Estate ended the year with nine closed sides. Two were buyer sides, five were seller sides, and one was a dual-sided transaction.

A special congratulations to Honolulu Properties, Help-U-Sell Smart Realty Pasadena, and Help-U-Sell Westside Realty for closing on properties that sold for more than $1 million.

Wishing you all an even more prosperous 2014!

[Figures as of Jan. 8, 2014.]

Top Producers for October 2013

John Powell of Help-U-Sell Galleria Realty
Help-U-Sell Galleria Realty, owned by broker John Powell with his wife Maria, tied for third place with 11 closed sides in October.

As regular readers of Connect know, we held our annual Success Summit last month. Our top-producing offices took the word “success” to heart. Combined, they closed 95 sides in October!

1) Help-U-Sell Direct Savings Real Estate, in Waynesboro, Va., completed the month with a lucky 13 closed sides: one buyer side, eight seller sides and two dual-sided transactions.

1) Tied for first place, Help-U-Sell Honolulu Properties closed four buyer sides, seven seller sides and one dual-sided transaction.

2) Help-U-Sell Metropolitan, in the greater Detroit area, finished the 10th month with 12 closed sides: eight buyer sides and four seller sides.

2) Help-U-Sell Santa Maria was almost as balanced as possible last month. Broker/owner Ken Kopcho’s office closed two buyer sides, four seller sides and three dual-sided transactions.

2) Help-U-Sell Select Real Estate, out of Eugene, Ore., also closed a dozen sides consisting of two buyer sides, eight seller sides and one dual-sided transaction.

3) In a three-way tie for third place, Phoenix’s Help-U-Sell Galleria Realty claimed 11 closed sides. They were almost evenly split between buyers and sellers, with six being buyer sides and five seller sides.

3) Help-U-Sell Greensboro also had six buyer sides, which makes sense given broker/owner Jack Bailey’s successful buyer consultation program, along with three seller sides and one dual-sided transaction.

3) North Carolina’s Help-U-Sell Triad Realty wrapped up October with two buyer sides, seven seller sides and one dual-sided transaction.

We celebrate our double-digit producers! We also want to acknowledge five offices that closed transactions on properties with sale prices of more than $1 million! Congratulations to Help-U-Sell Action Properties, Help-U-Sell Federal City Realty, Help-U-Sell Smart Realty Pasadena, Help-U-Sell Vantage Realty, and Help-U-Sell Westside Realty, which had two closings over $1 million. One was for $11 million, including furnishings!

[Figures updated as of Nov. 12, 2013.]

Five Tips for Success in the Luxury Real Estate Market

Help-U-Sell Westside Realty's Beverly Hills property listing
The sale of this $6 million Beverly Hills home is pending. It is listed with Help-U-Sell Westside Realty.

Being a set-fee broker and selling high-end real estate shouldn’t be mutually exclusive. In fact, this is where Help-U-Sell Real Estate should thrive. We can save luxury home sellers the most money.

Earlier this year, Henry Ho, of Help-U-Sell Westside Realty in Los Angeles, sold a $10.5 million apartment complex, saving the seller a few hundred thousand dollars.

Help-U-Sell Grein Group in Stafford, Va., can also claim success in high-end real estate. If you would like to enter into this market, Bettina Grein and Henry Ho offer the following advice.

  • Send targeted mailings to upscale neighborhoods. Grein says her office mails just-listed and just-sold cards. The cards also make a point of emphasizing how much sellers saved versus a 6% commission. The savings are particularly powerful once you’ve sold a luxury home.
  • Prove your expertise. “The client has to feel comfortable that you have knowledge and expertise to handle more expensive properties,” Ho says. Study the local high-end market, know how to analyze and interpret financial statements and hone your negotiating skills. If you’re looking to break into a more specialized market, such as apartment buildings, get certified.
  • Be tech savvy. Take advantage of all the available tools for marketing a home and be prepared to show examples, says Ho.
  • Use personal referrals. Ho believes testimonials from mutual contacts are your best form of advertising. Who in your center of influence knows potential upscale sellers?
  • Give a strong explanation of how Help-U-Sell works. Grein says because high-end homeowners are often type-A personalities with high expectations, it is crucial to demonstrate that Help-U-Sell performs the same services as traditional brokerages.

The luxury real estate market is yours for the taking. If you have more tips or if you try this advice with success, share with us.

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